The Singapore phenomenon: Why artists choose the Lion City over other Asian venues

Singapore may well be on its way to establishing itself as the entertainment capital of Asia after it managed to lure in almost every artist to perform in its National Arena this year and next year.

Among them are Taylor Swift’s The Eras Tour and Coldplay’s Music of the Spheres World Tour.


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A TIME report recently delved into the base of Singapore’s appeal amid ongoing discussions among Filipino netizens on why, despite having a similar sized venue in the Philippine Arena (55,000 capacity), artists still chose to hold more shows in the Lion City than in any other venue in Asia.

Singapore has overtaken Tokyo’s once-preferred domes as the venue of choice for international artists.

“Singapore is a destination, but an event in itself is [also] a destination. People come here for those reasons, and because of that they will also enjoy Singapore and spend a lot of money there. The concert tickets are not cheap by any standard. Those who can afford it can afford to fly to Singapore,” Can Seng Ooi, a professor in cultural and heritage tourism at the University of Tasmania, said in his interview with TIME.

The professor also said that Singapore has invested heavily in making Singapore a preferred tourist destination over the years and all the efforts are bearing fruit now.

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