In an era where fake news spreads like wildfire on social media, leaving many unsuspecting netizens clueless about real issues, San Miguel Corporation is taking a stand.
SMC president and CEO Ramon Ang has announced the launch of their latest vlog series, “Sa’n si Miguel?”, aimed at shedding light on the numerous impactful projects undertaken by the San Miguel group for everyday Filipinos.
Recognizing the power of social media in disseminating information, SMC has chosen the popular vlog format to combat disinformation. The vlog will feature well-known personalities and vloggers as hosts, employing a relatable style to connect with ordinary Filipinos. Through this approach, viewers will have the opportunity to witness firsthand the various sites where San Miguel’s projects and programs are making a difference.
What sets “Sa’n si Miguel?” apart is its dedication to presenting complex data and statistics in a user-friendly manner. By breaking down intricate information into easily understandable segments, the show aims to shield its audience from falling victim to gossip and baseless claims.
Excitement surrounds the pilot episode, as it will showcase fan favorite LA Tenorio. This comes as a delight for basketball enthusiasts who have been missing him on the court while he takes a break for medical treatment.
SMC is a titan in the Philippine business landscape, boasting an impressive revenue of P1.5 trillion, which accounts for 7.6 percent of the country’s GDP.