Shopee denies political bias in hiring endorsers: Endorser din si Pacquiao, Kris Aquino

Shopee has justified its decision to hire Toni Gonzaga as an endorser amid the backlash it faces online.

Shopee told the Philippine Daily Inquirer that Gonzaga was hired as an endorser for her “mass appeal,” not necessarily because of her close ties with Malacañang.

The e-commerce platform noted that it also tapped as endorsers personalities who have different political leanings, such as Kris Aquino and former senator Manny Pacquiao.

Angry Kakampinks and netizens have uninstalled the Shopee app and said they will move over to rival Lazada in protest of the Marcos family’s “enabler”.


Inubos payroll sa talent fee? Shopee faces backlash for tapping Toni Gonzaga as endorser amid layoffs

Free publicity! Lazada trends on Twitter as Shopee draws flak for getting Toni Gonzaga as endorser

#Blessed! Toni Gonzaga lands Shopee endorsement deal after signing with Manny Villar’s AllTV

Oops! Netizens uninstall Shopee app after tapping a new celebrity endorser