Villar gets ready to woo revenge shoppers, opens 2 new All Home stores

AllHome Corp., bilyonaryo Manny Villar’s one-stop shop for home furnishings, appliance and construction supplies, continued its expansion push, boosting its store network to 57.

Betting that customers will soon return to their favorite stores and do some splurge shopping, Villar opened new branches of AllHome in Mandaluyong and Las Pinas.

AllHome is the latest addition to the Villar’s group’s Worldwide Corporate Center, a bustling office and commercial complex along Shaw Blvd.

“We believe that Mandaluyong City, especially our current location along Shaw is a prime location. This location is a prime example of a market ready for “revenge shopping” and they are the people who stand to gain from our full-line home center offering, range of products, services and exceptional shopping experience,” said Villar, chairman of AllHome.

The newest AllHome branch is located at the Evia Lifestyle Center, which is being positioned as a niche specialty store for Hardware products catering to specific home needs.

With the opening of this newest branch, AllHome expects to further bolster its brand promise of a complete and comprehensive home retail experience.

“We are excited to continue pursuing our strategy of store expansion for AllHome, especially in Metro Manila. We continue to anticipate the country’s return to normal, and all economic signs point to the brisk recovery of the retail industry,” Villar said.

The company saw a strong rebound in sales last year, exceeding pre-pandemic levels in 2019. Nine-month net income grew 30 percent on the back of a 24 percent jump in sales amid a rise in foot traffic.